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Employer branding: National survey 2018


If you want to attract the best candidates, you need a strong employer brand. That means identifying and communicating a clear message to existing and future staff that your company as "a great place to work".
We gather all the key information about the evolution of employer branding in the Serbian IT industry, and present the results in a thorough report.

You’ll discover:

  • Analysis of current employer branding practices (including strategy and activities, both internal and external)
  • Overview of employer branding goals and objectives
  • Budget considerations for employer branding
  • Measuring the impact and ROI of employer branding
  • Social media activities for employer branding
  • Challenges with employer branding

By understanding what other companies are doing, it will help your build your own employer brand and give you a distinctive edge in today’s competitive IT job market.


  • Work out what makes your company different and desirable as an employer
  • Save time and cost of recruitment
  • Increase employee retention and improve employee relations


  • Full report €680
  • Discounted report €480 if you contribute your company data*

*To save €200 on the cost of the report, simply contribute your company’s data to our next online survey. It takes less than 20 minutes and can be completed by your CEO, HR executive, or any member of your staff who knows about your branding strategy and plans. Obviously, all the data we collect is confidential. Thank you in advance for your support.

Don't miss a chance! Take a limited time offer, get full report and improve your business!



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  • Microsoft Serbia
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